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Adriatic for Adriatic

Did you know that annually about 8 million tons of plastic waste ends up in the sea? Join us on this journey.

Acknowledging the rising threat of marine plastic pollution and what it represents to marine biodiversity, Hotel Adriatic chooses to take direct responsibility for preserving the environment by replacing the disposable plastic items with available alternatives. With this action Hotel Adriatic promotes a plastic-free business and holiday environment.

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  • On April 24, in the week of EARTH DAY, a panel was organized where the objectives of ADRIATIC FOR ADRIATIC project were presented as well was discussed about the current recycled materials.

VIDEO : Say no to plastic Adriatic for Adriatic 2019

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Maistra, an Adris Group company, is aware of the growing threat plastic pollution poses to marine biodiversity and has decided to take concrete measures to reduce pollution in its business operations. Hotel Adriatic, which is a part of the Maistra Collection brand, replaces all of its disposable plastic items with available alternatives and by this becomes a hotel that actively advocates a plastic-free working environment and vacationing.

The implementation of this initiative includes an active participation of the hotel employees, its suppliers and partners, as well as guests and citizens who use the hotel’s services on a daily basis.


  • In 2018, Adriatic started substituting plastic straws with paper ones.
  • By June 2019, the hotel will stop using 80 percent of its disposable plastic products (bathroom products, beverage bottles, bags, containers, cups, and the like). The aim is to completely stop using disposable plastic products in all accommodation units, bars, and the restaurant by the end of 2019.
  • By end of 2019 Hotel Adriatic will use only biological cleaning agents.
  • The hotel encourages cooperation with suppliers whose products (cosmetics, printed materials, and even staff uniforms) are produced from natural, biological, environmentally acceptable or recycled materials.
  • Hotel guests, among other things, will have the option of choosing environmentally friendly experiences during their vacation. For example, they can watch dolphins with local dolphin whisperers or get information about the green market in Rovinj, award-winning Istrian brands of organic olive oil, sustainable shopping opportunities, and the like
  • The second Adriatic for Adriatic panel took place on 8 June, WORLD OCEANS DAY. Guests from the Rovinj Center for Marine Research of the Ruđer Bošković Institute, marine biologists, and project founders talked about sustainable ways of living, working, and vacationing.

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